25 free beauty and wellness products—including 15 full-size items—all in a brand-new format that keeps the magic going long after the holidays are over.
More than a serum, a cellular recharge... Discover the power of exosomes with Goop Beauty's new Exosome Hydration Therapy serum.
Goop Beauty exclusively at Oh My Cream: Holistic Beauty by Gwyneth Paltrow
The origin of Goop Beauty is Goop, the wellness brand and lifestyle site created by Gwyneth Paltrow in 2008 from her kitchen. What began as a newsletter scouting out good addresses and trends in wellness, fashion, food and travel, soon expanded. Always one step ahead of the game, Goop unearths and tests the latest wellness trends, from the latest trendy designer to ultra-efficient sports techniques to vibrators that let us feel and share pleasure.
She herself is passionate about "well-aging" and a follower ofsuper-healthy lifestyleGwyneth Paltrow quickly set about developing her own clean, luxurious and effective range. After more than a year of product development, Goop Beauty was born in 2016: a clean, holistic and effective brand to moisturize, smooth, tone and reveal glow. The brand is structured around 3 ranges: Goop Glow for radiance and a crazy glow, Goop Genes for overall "better-aging" action and G.Tox: to detoxify and purify.
Discover Goop Beauty
What did we love about Goop Beauty? Its clean, scientifically advanced skincare products—packed with natural ingredients—that instantly give your cheeks a rosy glow! In 2008, Goop was the first brand to create and define what “clean beauty” is and why it matters. Today, Goop Beauty has an in-house team of chemists, toxicologists, and experts who are constantly conducting research to provide the best possible information about ingredients that are known or potential endocrine disruptors, or that may be harmful to health and the environment. The brand sources all its ingredients in accordance with high safety and quality standards. Goop Beauty is also committed to making thoughtful choices in sourcing and formulation to minimize the potential presence of any traces of unnecessary ingredients.
Goop Beauty bestsellers
Discover Goop Beauty's cult treatments, best-sellers capable of transforming your skin and your skincare routines! The "perfect skin" serum par excellence, the Dark Spot Exfoliating Sleep Milk works overnight to resurface, smooth and moisturize the skin, guaranteeing a new-skin effect in the morning. For the body, we love Microderm Instant Glow Exfoliatora scrub with a whipped cream texture that melts into the skin to intensely exfoliate and reveal smooth, glowing skin! To complete your bodycare routine, theAfterglow Body Oil is a luxurious oil that penetrates quickly, leaving skin soft, smooth, hydrated and radiant. Finally, for a finishing touch that adds radiance to the complexion, the ColorBlur Glow Balm are the perfect allies. Rich in vitamins, these tinted moisturizing balms add an adjustable colour to all areas of the face for a radiant glow.
Want to find out more about Goop Beauty? Browse our selection of products and be inspired by Gwyneth Paltrow's vision of clean, holistic beauty by discovering the secrets of her glow and her avant-garde "well-aging" tips, inspired by the Californian lifestyle, and let yourself be seduced by her revolutionary skincare rituals.
