lifestyle
Tried and tested... the Brow Lift
Do you know the "Brow Lift", also called "Brow Up"? Think again, this is not a surgical technique, but a practice of eyebrow beautification that aims to raise the eyebrows by modifying the upward movement of the hairs. We tell you a little more...
What exactly is the Brow Lift?
Like many new trends and techniques related to the look, Brow Lift was developed in Asia and extended to Latin America, responding to the needs of women who have a downward hair implantation. The practice was then adopted by Russian women, before spreading to the four corners of the world! It was spotted on catwalk looks before being democratized in many institutes today.
To go into a little more detail, it is a technique that aims to fix each individual eyebrow hair in a precise position by working it so that it is easier to tame. To do this, we modify the natural projection of the hair by applying several products so that it becomes malleable, in order to be able to "lift" it easily (and durably). The ultimate goal of this practice: to enhance and thicken the eyebrows for a fuller and more voluminous effect.
What happens during the Brow Lift at EYEDesigner « Les Artistes du Regard »?
What you need to know is that I haven't touched my eyebrows in years. I used to go to the beautician when I was younger, like many of us, to get a pretty line, but I didn't overdo the sessions because I ended up with fairly thick eyebrow hair, but... sparse eyebrows. So, on a daily basis, I use Brow Gel from the clean Ilia brand, which defines my eyebrows quite well, with a slightly thickening and coloring effect (notably to fill in the lack of hair in certain places).
So I arrive at this Rue Portefoin institute with a great deal of excitement, but also a little apprehension which dissipates as soon as Perle Edery welcomes me and tells me all about her career. In addition to her salon EYEDesigner salon in the Marais, she now trains numerous salons through the EYEDesigner Academy Paris in Vincennes. So I'm in very good hands.
The Brow Lift takes place in several steps. First, the hairs are brushed upwards, then several products are applied in succession: a lifting solution, a neutralizing solution, then an oil to nourish the hairs. Each time a product is applied, Perle meticulously brushes my eyebrows upwards and then covers them with cellophane to take care of the other eyebrow. She shows me the steps as she goes along, which allows me to get used to this new look pretty quickly.
Next she shapes the brows with tweezers. I had slightly forgotten how painful this can be but Perle works very carefully and the result is so brilliant that I can’t really object.
To finish on a high note, she applies a tint. - which she generally suggests for light brows, or for those with a few missing hairs in the eyebrow - in order to optimize the result and gain in intensity. The great thing is that you can test a light, very malleable dye that will last just a few days, before "committing" to a longer-lasting dye. So I opt for the first option.
Verdict and before-and-after!
After my Brow Lift session, I have to say that my look has really changed! When I wore the mask, I got into the habit of putting more make-up on my eyes and eyebrows, but this time... My look went up a notch in just 30 minutes. My eyebrows are clearly restructured, fuller, denser and completely malleable. I understand why people use the word "lift" when they talk about this practice, because it gives you the impression of having more open. Perle remained attentive throughout the process, and the result is naturally stunning. I'll be going back with my eyes closed in 3 months' time when the effects have worn off.
What about maintenance after a Brow Lift?
On the maintenance side, do not wet your eyebrows for 24 hours. After these 24 hours, it is necessary to moisturize them well because this technique can dry out the hair. Perle advises me to do it with coconut oil, by brushing the hairs with a brush (that she offers me before leaving). Then you don't have to do anything on your eyebrows for about 1 month you can brush them in the morning as you wish, and they will last all day, and without gel, which is pretty great. After that month is up, your eyebrows will last about 2 more months with a gelthen it's time to come back to the institute because you won't be able to do without your new eyebrows ;)
Finally, iff you don't get used to the result, you can brush your eyebrows in a straighter way as the hairs are malleable, you can finally do what you want with them, thus allowing several looks (by styling only the beginnings for example, to create a spike, and by folding back the rest of the eyebrow).
Practical information
The Brow Lift or Brow'Up is practiced at EYEDesigner "Les Artistes du Regard", at 13 rue Portefoin, 75003 Paris. You can make an make an appointment online or call 01 42 72 31 99.
Did you know that Oh My Cream also offers an eyebrow shaping service? Call your nearest store to book an appointment with one of our experts.
