In the bathroom of
Lindsay Azpitarte, founder of the eco-conscious brand Ulé
The latest nugget to join our beauty shelves, Ulé has won us over with its approach to in & out beauty and its nature-tech skincare with active ingredients grown on the brand's own vertical farm. Meet the founder of this eco-conscious beauty brand, Lindsay Azpitarte.
Hello Lindsay, what do you do for a living?
My name is Lindsay, I'm Franco-American and I created the Ulé brand! The idea of creating a brand came to me over 3 years ago. I wanted to create a brand that really corresponded to my own values, which are also values that I think are important for many people today, around eco-consciousness. I wanted to have an eco-responsible brand, but without, of course, putting aside all the aspects that are important to us, such as naturalness, scientifically proven efficacy and sensoriality.
"Ulé in 3 words... I'd say eco-consciousness, sensoriality and efficiency. "
What are the most important things you do to look after your skin?
At night, the skin 'works' and eliminates toxins, so in the morning, I cleanse my skin. Then I apply Le Beau Reset Ulé to refresh, moisturize and regulate my skin's pH before applying my serum. I always finish with a cream, which will keep the skin barrier in good shape and enable it to protect the skin from external aggressions and keep what's good (the active ingredients) in the skin. I always give a quick massage at the end of each treatment. In just 2 minutes, it's all over. In the evening, after my double cleansing, I apply a serum depending on what I feel my skin needs (nutrition, boost). In case of particular dryness, I apply Avoir it All Ulé for instant radiance and a rested face.
Any beauty tips?
Sport, sleep, a balanced diet and drinking lots and lots of water. But also, having fun, seeing friends, partying. It's good for the spirit.